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The Electronic Cigarette

The Electronic Cigarette, or E-cig, provides an alternative method for users of regular tobacco cigarettes. With our E-cigs, nothing is lit or burned so there is no unpleasant and invasive cigarette odours on your hands, breath, clothes and living area. Our E-cigs provide the nicotine hit, but have no tar, tobacco, carbon monoxide or any of the other harmful chemicals found in traditional cigarettes. Changing to our E-cig can save the average smoker up to 80% compared to similar tobacco usage, making E-cigs a great way to feel healthier and wealthier. We strongly believe that our E-cigs are the perfect smoking alternative.

How Do They Work?

Most of our E-cig range involves two components: an Atomiser and a Battery.

The Atomiser is, in essence, a tank into which you pour the e-liquid. Liquids come in many flavours and contain varying levels of nicotine – from strong all the way down to no nicotine at all.

In each atomiser is a coil. This soaks up some of the liquid and acts like a wick – when it's heated, it turns the liquid into vapour, creating a cloud of steam (not smoke!) that the user can then inhale.

The Atomiser is attached to a Battery which produces the energy required to heat the coil to produce the vapour.

Batteries screw into the Atomiser and are fully rechargeable. Unless you're subjecting an E-cig to some seriously heavy usage, a Battery will give you at least a day's vaping without the need for a recharge.

What strength do i need?

Occasional Smoker - Zero to 6mg

10-15 per day - 6mg to 12mg

20-25  per day - 12mg to 18mg

Over 25 per day - 18mg to 24mg

Charging the Battery

If you have purchased a starter kit from us, please only ever use the charger cable supplied with the kit to charge your battery.

Using incorrect chargers can result in battery faults and in some cases lead to battery explosions / fires.

 Most  batteries can be charged within 2 to 3 hours. Although some have quick charge so will be less

Please follow the below instructions:

If the battery becomes very hot or emits a strange smell during charging, remove it from charge immediately and do not attempt to use it again.  

Using the Battery

Most batteries we sell feature a “5 click” on off feature, with the exception of a few that are 3 clicks.

When your battery arrives in most cases it will already have some charge in it, we ship all batteries in the “locked” state to avoid them being activated during transit.

To unlock the battery, simply press the button on the battery 5 times in quick succession, it should then flash a few times.

Now when the button is pressed and held it should remain lit.

Remember that to use your Electronic Cigarette the button must be pressed and held whilst inhaling.

If the button is held for more than 10 seconds it will cut out. This is another safety feature.

If your battery button starts to flash and will no longer produce vapour from the atomizer it most likely now requires charging.  

General Safety Advice

Electronic Cigarette batteries are made up of electronic circuits and a lithium-ion battery cell.

As with all lithium-ion type batteries, great care should be taken when using and transporting them.

Using Your E-Cig

Before you do anything else, your atomiser needs to be filled with liquid.

Some tanks are bottom fill, while others are top fill, see instructions for more details

Do not overfill the atomiser with liquid. 
Once tank has been filled, always leave it for 10-15 minutes before use, to allow the coils to soak up the liquid.
New coils should also be primed (adding a few drops of liquid to the holes around the edge of the coil)

Put the mouthpiece to your lips, press the button on the battery and, while still holding the button down, inhale. You should get an immediate hit from the vapour your E-cig produces. Stop pressing the button as soon as you stop inhaling.

It's up to you how long you keep your finger on the button. The longer you do, the bigger the hit. But don't overdo it or you could risk burning out the coil and running down the battery far quicker than it should do. 


Please remember to keep your atomiser properly stocked with liquid. If you use your E-cig when the tank is dry, the heating element could fail, leaving you with a mouthful of burnt taste -and a busted atomiser.

If the burnt taste persists, or you can no longer hear a small roaring sound when you press the button on the battery and put your ear to the atomiser, it means the atomiser has come to the end of its natural life and needs replacing.

Be sure to keep the connecting areas between the atomiser and battery clean and dry. Liquid can escape now and again and seep into those connective areas which, in turn, can impair the performance of the atomiser and the recharging ability of the battery. Unscrew both components and clean the affected areas. A cotton bud works well, as does a very small piece of kitchen roll.

Avoiding Dry Hits

Don’t you just hate it when you get a dry hit from your vape then here are some tips.

What is dry hit?

This is usually when your wicks inside your clearomizer are not moist with e-Liquid and therefore will cause quite possibly one of the most disgusting tastes in your mouth and make you cough badly!

Tips on avoiding dry hits!

We hope these tips will avoid you having dry hits in the future.

Ohms & Vaping

So you might have been using a vaping device for a while now and you always see the OHM logo Ω on your coil heads but what does this mean and does it really matter?

In Layman terms “ohms is a measure of electrical resistance or how freely electricity is able to travel”.

Lower ohms = higher voltage

Higher voltage usually found on MODs and larger batteries 

Advantages and disadvantages

If you intend on going for the Higher Voltage and Lower Ohm then look for a good quality battery to ensure it doesnt fail

Higher ohms = lower voltage

Advantages and disadvantages